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Ask Maxwell: Best Halloween Candy … Like, Ever?

Maxwell Ryan
Maxwell RyanCEO
Maxwell left teaching in 2001 to start Apartment Therapy as a design business helping people to make their homes more beautiful, organized AND healthy. The website started up in 2004 with the help of his brother, Oliver. Since then he has grown ApartmentTherapy.com, added…read more
published Oct 18, 2021
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Credit: Maxwell Ryan
Ursula's Halloween Haul in 2015. She was so excited she laid it all out on the floor to look at it, then put it away in a bowl and - months later - I realized that she'd forgotten all about it.

What’s the best Halloween candy out there, hands down?

Ellie

Dear Ellie,

I love you! You handed me a softball of a question and one that I KNEW I COULD ACE. Here you go (from a few good sources):

  1. Chupa Chups Lollipops or Airheads, but NOT DumDums! Lollipops are VERY POPULAR again..
  2. Skittles in fun size bags — ALWAYS a fave….
  3. Mini Snickers — This one surprised me a lot, but it seems to be the leader in the chocolate style direction, edging out all other takers like M&M’s and Milky Way etc …

The most interesting here is the resurgence of the simple, old fashioned lollipop, though these new versions are not simple. I also think Instagram has turned candy that you can experience and hang out with while talking to your friends — read lollipops — to be much more fashionable.

Do let me know how it all turns out!

Best, M

Credit: Maxwell Ryan
Halloween scenes from Clinton Hill, Broolyn in past years....
Credit: Maxwell Ryan

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Maxwell Ryan is a father and was an elementary school teacher in NYC before founding Apartment Therapy. He’d love to answer your question: askmaxwell@cubbyathome.com. This piece was created for Cubby, our weekly newsletter for families at home. Want more? Sign up here for a weekly splash of fun and good ideas for families with kids.

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